Our Work

Chatham University

Challenge: to create an application package and matching personalized student mini-site that would get prospective students excited about the University

Services: direct mail, personalized student-mini site

Outcome: a successful application package campaign and a creative, fresh mini-site that was easy for prospective students to use

Coker College

Challenge: to develop an integrated direct marketing campaign with a consistent look across all mediums

Services: student search campaign, email marketing, personalized student mini-site

Outcome: an effective, fresh marketing effort with strong appeal and continuity

Francis Marion University

Challenge: to develop an integrated marketing campaign with a focus on an online application product

Services: student search campaign, email marketing – including a unique online application, personalized student mini-site, call center services

Outcome: highly successful campaign, the online application generated over 500 applications, resulting in over 50 enrollments

Friends University

Challenge: to redesign the University’s web site

Services: web design

Outcome: a clean, vibrant web site that is very user-friendly

McMurry University

Challenge: to develop an integrated direct marketing campaign as well as the development of a web site dedicated to student recruitment

Services: student search campaign, direct mail, email marketing, call center services, web design, search engine optimization, social media, consulting

Outcome: this strategic partnership has resulted in successful campaigns utilizing multiple advertising mediums

NICF – Nebraska Independent Colleges Foundation

Challenge: to build brand awareness and increase overall enrollment

Services: student search campaign, direct mail, email marketing, call center services, personalized student mini-site, web site design, consulting

Outcome: hundreds of inquiries and consistent enrollment numbers for NICF

Park University

Challenge: to increase brand awareness and lead generation for online programs

Services: pay-per-click advertising, cost-per-lead advertising, call center services

Outcome: generated interest in online programs while saving Park’s admission’s team valuable time by pre-qualifying inquiries

Walsh University

Challenge: to develop a direct marketing campaign that highlighted the University’s strong religious affiliation and study abroad programs

Services: student search campaign, email marketing

Outcome: a stand-out piece that clearly communicating the University’s mission and values and providing successful response rates

North Carolina Wesleyan College

Challenge: to develop an effective direct marketing campaign to generate applications

Services: direct mail, email marketing, personalized student mini-site

Outcome: bright, vibrant pieces were created that reflected the College’s ethos and got prospective students excited to apply and learn more

Azusa Pacific University

Challenge: to promote brand awareness through interactive mediums

Services: pay-per-click advertising, banner advertising, social networking

Outcome: highly successful campaigns that effectively communicated Azusa strong Christian beliefs

Liberty University Online

Challenge: to increase brand awareness and generate leads for the University’s online programs, placing an emphasis on targeting military veterans

Services: pay-per-click advertising, cost-per-lead advertising, banner advertising, search engine optimization, web site marketing, print advertising, email marketing

Outcome: the University is very pleased with the quality of the pieces and the result of the cohesive, creative campaigns

Rockhurst High School

Challenge: to completely redesign the school’s viewbook

Services: viewbook design

Outcome: the client was very pleased with the vibrant, fresh viewbook that was created